PRIVACY POLICY

Last updated February 27, 2026

This Privacy Policy describes how Lil’ Miss Em’s Store collects, uses, and discloses your personal information when you visit, use our services, make a purchase or communicate with us.  For this Privacy Policy, “you” and “your” means you as the user of the site, whether you are a customer, website visitor or an individual whose information we have collected pursuant to this Privacy Policy.

Please read this Privacy Policy carefully.  By using and accessing any of the Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy.  If you do not agree to this Privacy Policy, please do not use or access any of the Services.

We may update this Privacy Policy to reflect changes to our practices or for other operational, legal or regulatory purposes.  We will post the revised Privacy Policy on the site, update the last updated date and take any other actions required by applicable law.

To provide the Services, we collect personal information about you.  The information we collect, and use varies depending on how you interact with us.  We may use information we collect about you to communicate with you, provide services, comply with any applicable legal requirements, enforce any applicable terms of service, and to protect or defend the Services, our rights, and the rights of our users or others.

The personal information that we obtain depends on how you interact with our site and use our services.  When we use the term ‘personal information’, we refer to information that identifies, relates to, describes or can be associated with you. 

We collect information you directly submit to us through our services and may include:

1. Basic contact details including your name, address, phone number and email address
2. Order information including your name, billing address, shipping address, payment confirmation, email address and phone number.
3. Shopping information, including the items you put in your cart.
4. Customer support information including the information you include in communications with us.

We may obtain information about you from third parties service providers such as our payment processors, Square, that collect and process payment information (bank account, credit or debit card information, billing address) to fulfill your orders and provide you with products or services you have requested.

Any information we obtain from third parties will be treated in accordance with this Privacy Policy.  We are not responsible or liable for the accuracy of the information provided to us by third parties and are not responsible for any third parties policies or practices.

We use your personal information to provide you with the services including processing your payments, fulfilling your orders, to send notifications to you related to your account, purchases, or other transactions.  Also to create, maintain and manage your account, and arrange for shipping.

We use your personal information for marketing and promotional purposes, such as sending advertising and promotional communications by email. 

We use your personal information to detect, investigate or act upon possible fraudulent, illegal or malicious activity.  If you choose to use our services and register an account, you are responsible for keeping your account credentials safe.  We highly recommend you do not share your username, password or other details with anyone else.  If you believe your account has been compromised, please contact us immediately.

We use your personal information to provide you with customer support and improve our services.  This is a legitimate interest in being responsive to our customers, and to maintain our relationship with you.

In certain circumstances, we may disclose your personal information to third parties for legitimate purposes subject to this Privacy Policy.

Circumstances may include

1. Vendors or other third parties who perform service on our behalf (payment, cloud storage, and shipping)
2. In connection with a business transaction, to comply with any applicable legal obligations (including to respond to subpoenas, search warrants and similar requests).  To enforce any applicable terms of service and to protect and defend our services, our rights and the rights of our users or others. 

The services may enable you to post product reviews and other user-generated content.  If you choose to submit user generated content to any public area of the services, this content will be public and accessible by anyone.

We do not control who will have access to the information that you choose to make available and cannot ensure that parties who have access to such information will respect your privacy or keep it secure.  We are not responsible for the privacy or security of any information that you make publicly available, or for the accuracy, use or misuse of any information that you disclose or receive from third parties.

Our site may provide links to websites or other online platforms operated by third parties.  If you follow links to sites not controlled by us, you should review their privacy policy and terms and conditions.  We do not guarantee and are not responsible for the privacy or security of such sites, including the accuracy, completeness or reliability of information found on these sites.  Information you provide on public or semi-public sites, including information you share on third-party social networking platforms may also be viewable by other users of the services and/or users of those third-party platforms without limitations as to its use by us or by a third party.  Our inclusion of such links does not, by itself, imply any endorsement of the content on such platforms or of their owners or operators, except as disclosed on the services.

The service is not intended to be used by children, and we do not knowingly collect any personal information about children.  If you are the parent or guardian of a child who has provided us with their personal information, you may contact us using the contact details set out below to request that it be deleted.

Please be aware that no security measures are impenetrable, and we cannot guarantee 100% security.  In addition, any information you send to us may not be secure while in transit.  We recommend that you do not use unsecure channels to communicate sensitive or confidential information to us.

How long we retain your personal information depends on different factors

1. We need the information to maintain your account
2. To provide the services
3. Comply with legal obligations
4. Resolve disputes
5. Enforce other applicable contracts and policies

Depending on where you live, you may have some or all the rights listed below in relation to your personal information.  However, these rights are not absolute and may only apply in certain circumstances and, in specific cases, we may decline your request as permitted by law.

1. You may have a right to request access to personal information that we have about you, including details relating to the ways in which we use and share your information
2. You may have a right to request that we delete the personal information we maintain about you
3. You may have a right to request that we correct inaccurate personal information we maintain about you
4. You may have a right to receive a copy of the personal information we maintain about you and to request that we transfer it to a third party
5. You may have the right to ask us to stop or restrict our processing of personal information
6. We rely on consent to process your personal information, you may have the right to withdraw this consent
7. You may have a right to appeal our decision if we decline to process your request.  You can do so by replying directly to our denial.
8. We may send you promotional emails, and you may opt out by contacting us. If you opt out, we may still send you non-promotional emails, such as those about your account or orders that you have made

You may exercise these rights by contacting us using the contact details provided below.

We will not discriminate against you for exercising any of these rights.  To respond to requests, we may need to collect information from you to verify your identity, such as your email address or account information.  In accordance with applicable laws, you may designate an authorized agent to make requests on your behalf to exercise your rights.  Before accepting such a request from an agent, we will require that the agent provide proof that you have authorized them to act on your behalf, and we may need you to verify your identity directly with us.  We will respond to your request in a timely manner as required under applicable law.

If you have complaints about how we process your personal information, please contact us using the contact details provided below.  If you are not satisfied with our response to your complaint, depending on where you live, you may have the right to appeal against our decision by contacting us using the contact details set out below, or file your complaint with your local data protection authority.

Should you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of the rights available to you, please email us at lilmissemsmysterybags@gmail.com